Earnest was born out of an idea to help simplify the investing journey for every Filipino. To bring this vision to life, Metrobank created a financial education and investing platform that helps users build their financial knowledge through bite-sized lessons. Once they feel confident, they can seamlessly open a Metrobank Digital Savings Account and start investing in products that align with their goals and budget—for as low as P1,000, anytime, anywhere.
YEAR
2020
ROLE
Design Lead
RESPONSIBILITIES
Product Design,
Visual Design
About the work
Three months after the MVP launch, I had the opportunity to step up and take the lead on product design for this app. The team wanted to refine core functionalities and elevate the visual experience—because, as they put it, "investing doesn’t have to be boring."
For the visual design, my approach was to use illustrations as a reflection of real life. By replicating familiar, everyday scenarios, we aimed to create an emotional connection, evoke positive feelings, and make investing feel more relatable. Illustrations also bring clarity—they’re universally understood, reducing ambiguity in the experience.
Beyond aesthetics, I focused on improving the overall user journey. I introduced animations to key interactions, reinforcing learning and making the process of investing feel more rewarding. I also streamlined user flows, ensuring a more intuitive and seamless experience. The goal was simple: to support and engage users at every step of their journey.
Smooth Scroll
This will hide itself!
This will hide itself!
Earnest
ABOUT THE PROJECT
Earnest was born out of an idea to help simplify the investing journey for every Filipino. To bring this vision to life, Metrobank created a financial education and investing platform that helps users build their financial knowledge through bite-sized lessons. Once they feel confident, they can seamlessly open a Metrobank Digital Savings Account and start investing in products that align with their goals and budget—for as low as P1,000, anytime, anywhere.
YEAR
2020
ROLE
Design Lead
RESPONSIBILITIES
Product Design,
Visual Design
About the work
Three months after the MVP launch, I had the opportunity to step up and take the lead on product design for this app. The team wanted to refine core functionalities and elevate the visual experience—because, as they put it, "investing doesn’t have to be boring."
For the visual design, my approach was to use illustrations as a reflection of real life. By replicating familiar, everyday scenarios, we aimed to create an emotional connection, evoke positive feelings, and make investing feel more relatable. Illustrations also bring clarity—they’re universally understood, reducing ambiguity in the experience.
Beyond aesthetics, I focused on improving the overall user journey. I introduced animations to key interactions, reinforcing learning and making the process of investing feel more rewarding. I also streamlined user flows, ensuring a more intuitive and seamless experience. The goal was simple: to support and engage users at every step of their journey.
Smooth Scroll
This will hide itself!
This will hide itself!
Earnest
ABOUT THE PROJECT
Earnest was born out of an idea to help simplify the investing journey for every Filipino. To bring this vision to life, Metrobank created a financial education and investing platform that helps users build their financial knowledge through bite-sized lessons. Once they feel confident, they can seamlessly open a Metrobank Digital Savings Account and start investing in products that align with their goals and budget—for as low as P1,000, anytime, anywhere.
YEAR
2020
ROLE
Design Lead
RESPONSIBILITIES
Product Design,
Visual Design
About the work
Three months after the MVP launch, I had the opportunity to step up and take the lead on product design for this app. The team wanted to refine core functionalities and elevate the visual experience—because, as they put it, "investing doesn’t have to be boring."
For the visual design, my approach was to use illustrations as a reflection of real life. By replicating familiar, everyday scenarios, we aimed to create an emotional connection, evoke positive feelings, and make investing feel more relatable. Illustrations also bring clarity—they’re universally understood, reducing ambiguity in the experience.
Beyond aesthetics, I focused on improving the overall user journey. I introduced animations to key interactions, reinforcing learning and making the process of investing feel more rewarding. I also streamlined user flows, ensuring a more intuitive and seamless experience. The goal was simple: to support and engage users at every step of their journey.
Smooth Scroll
This will hide itself!
This will hide itself!